The attached presentation was originally given at the TAVMA (Title Appraisal Vendor Management Association) Annual Conference in Spring 2008. The presentation covers measurable business-to-business marketing tactics including Web sites, email campaigns, direct mail, and trade show activities. The presentation includes specific information about planning, creative design, implementation and success tracking of marketing activities. I was still operating my firm, Sharp Creative at that time, hence the branding on the presentation.
Review the Presentation: Smart Marketing is Measurable Marketing
