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Web
Sites | Disks & Kiosks | Marketing
| Writing Samples | Information
Architecture Please
contact me to review these
portfolio samples. |
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| Lawrenceville Corporation Construction Zone Marketing
Communications Plan Worked in partnership with the Lawrenceville client and a brand strategist to research and develop a marketing communications plan for an economic development program. |
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| Carnegie Library of Pittsburgh Market Research Report Collaborated with the Manager of Web Applications to research and assess the market for a potential new service offering. Delivered a recommendations report and presentation deck. |
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| Prudential Preferred Realty Online Marketing Program Worked with the client to improve search engine position and implemented a pay-per-performance marketing campaign on Google and Overture. Monitor web statistics and maintain position within those services. |
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| VigilantMinds
Marketing Communications Plan and Identity Materials
Worked with the CEO/President to develop the 2002 Marketing Communications Plan for this cyber-security firm. The plan includes traditional and interactive tactics ranging from web site design to trade show strategies. |
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| Goodwill Industries E-Strategy Plan Working with an executive committee, lead the planning and documentation of an E-Strategy plan for online and traditional marketing initiatives. Assisted the client in the development of a new web site launched in early 2003. |
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| Ceramicopia
Business and Marketing Communications Plan Designing their e-commerce model, collaborated on everything from product design and pricing to fulfillment methods. I also contributed to their Business Plan, wrote the Marketing Communications Plan, and created a "deck" for presentations to potential investors. |
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| Laurel
Networks Brochure & Pocket Folder Provided leadership and management to the creative team responsible for the Laurel Networks' brochure and pocketfolder. |
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| ElderVision
Marketing Communications Materials Co-managed the team that produced the ElderVision brand image, logo and both traditional and web-based marketing tools. |
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| Giant
Eagle Web Site Promotion Concepts Lead the creative team in the concept and development of web promotions for Giant Eagle's web site. |
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| Mellon
Bank Banner Ads Worked with a traditional media expert to plan, strategize and implement an early Mellon Bank banner ad campaign designed to introduce their online banking products. |
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| Web
Sites | Disks & Kiosks | Marketing
| Writing Samples | Information
Architecture |
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